You might recognize some of this team from the RVCA squad. Eswic was started by Jimmy Arrighi, former team manager over at RVCA. The brand is new to Canada and Wick Winder should have immidiate product available for summer 2012.
“After knowing Jimmy for a decade I am very excited to be a part of his new project. In a challenging and changing market a brand like Eswic and its story become very relevant.” —Phil Medwid, Wick Winder co-founder.
About The Brand:
For Immediate Release:
Wick Winder is proud to announce that they are the exclusive distributor for Eswic in Canada.
As an independent lifestyle brand, ESWIC re-invents timeless easy-to-wear basics for the lifestyle market with a fashion forward twist. At ESWIC, we evolve the essential elements of style with forward-thinking design and high quality apparel. Our commitment to upholding the highest standards poises ESWIC to expand beyond the boundaries of the action sports market as a unique, global lifestyle brand.
In ESWIC’s DNA is the synergy of athletes and artists. The dynamic bonds between pro athletes and creative professionals creates a compelling story vital to ESWIC’s retail success. Brand Founder and CEO Jimmy Arrighi – who spent over a decade at one of the industry’s top lifestyle companies, from its garage days to its eventual corporate sale – is onboard to grow ESWIC. ESWIC’s core skate team, creative innovators, and market savvy direction, elevates apparel to the next level.
Eswic is also proud to announce the addition of their skate team: Donovon Piscopo, Dakota Servold, Stevie Perez, James Hardy, Cairo Foster, Ed Templeton, & Leo Romero.