Jeff Martino’s experience in the action sports industry speaks for itself; with over two decades working in key distribution roles for major brands, he’s seen our sports evolve through full cycles of growth, contraction, and change. His career has seen him stand out as a leader and a mentor, and ranks of reps and shop staff have benefited from his eagerness to share the history and highlights of snowboarding. We’re thrilled to announce his new role as Global Sales Director with Sandbox; the rider-owned and driven helmet and goggle company harbours a culture where Martino’s hands-on approach to management and client engagement will shine. Congratulations to both Jeff and Sandbox on the partnership; full press release below.

Sandbox, the rider-owned, rider-driven helmet and eyewear brand, is excited to announce the addition of Jeff Martino as Global Sales Director. Martino brings over 20 years of action sports sales experience with some of the industry’s most successful companies, and adds dedicated Sales focus to the growing Sandbox brand.

Kevin Sansalone, owner and founder of Sandbox said of the announcement, “Jeff is my kind of industry man, he gets the job done while having a ton of fun along the way. That balance is at the root of the Sandbox brand. We’re building our business on a solid foundation of great products and strong relationships. Jeff will be leading the charge on supporting and growing these relationships with our global sales team and their retailers.”

Martino added, “I’ve known Kevin a long time and always had great respect for him as a pro rider, filmer and for how he’s built the Sandbox brand. He has always given back to boardsports in the best way, and his passion shines through in everything he does. Authenticity is critical in today’s marketplace and nothing in action sports is more authentic than the Sandbox brand. I am excited to be a part of their future and look forward to working with accounts around the globe to grow the Sandbox brand.”

About Sandbox:
Sandbox got it’s start in 2004 as a video production company bringing up the next generation of Canadian pro snowboarders. In 2007 they ventured into making helmets that looked cooler, fit better and were lower profile than other helmets on the market. After ten years in the helmet game they are still a rider- owned company developing rider inspired products in the shred mecca of Canada, Whistler BC.

Sandbox Social Media:
Website – Facebook – /sandboxland Instagram – @sandboxland
Twitter – @sandboxland
7223 Fitzsimmons Road N Whistler, BC V0N 1B7 Canada