“We’re really excited to work with a new skater-owned business that understands Studio and what we’re about,” says Studio’s Jai Ball.
“Being a Canadian brand is hard as hell,” says VHS’s Mike Stanfield. “And out of the few Canadian board brands, in my opinion Studio is doing it the best. Studio has built one of the best skateboard teams in Canada, supports local, core skateshops Canada-wide and is one of the only Canada skateboard brands who is actually doing something…articles, video parts, etc.”
“The turning point for me was Russ Milligan,” says Stanfield on the decision to work with Studio. “I’m a huge Russ fan. Dude is underrated as fuck. He was the cherry on the top of an already strong brand.”
Russ Milligan. Photo courtesy of Studio
Studio will now be bringing VHS’s Filmbot brand to Canada.
“Filmbot’s line of specialty grip and innovative hard goods accessories is a welcome addition to the Studio family,” says Ball.
VHS will be handing all Studio Skateboards sales and distribution in the United States, making it one of the first Canadian board brands distributed in the States, according to Stanfield.
“We are proud to be creating a part of Canadian skateboarding history. Studio is doing the same for us,” he says. “Helping us distribute and sell Filmbot Griptape Canada-wide, it’s kind of a nice skateboarding exchange program.
The crew. Photo courtesy of Studio.